Empathetic Design

Empathetic Design

Empathetic Design

Apply and drive empathetic-centred design thinking to better understand users’ feelings and perceptions towards products and services, as well as the emotional tone of creative design work
Module Content
  • Process and principles of empathetic design
  • Design research methodologies
  • Role of empathy in design
  • Concept of product and service design that goes beyond meeting users’ functional needs
  • Challenges of empathetic design
  • Concept of emotional design
    • Concept and features of empathy maps
    • Concept of user experience journeys
    • Methods and processes for enhancing total user experience
Methodology
Lessons are conducted in a structured yet pragmatic manner as lectures are blended with classroom/group discussions, case studies and presentations. The group discussions give participants the opportunities to share their experience while case studies & presentations help the practice and application of concepts and approaches learned through the course.
Learning Outcomes
  • Examine the information on user’s motivations, behaviours, preferences for empathetic service design and validate the design proposition with stakeholders of the organisation
  • Construct plans in implementing strategies where stakeholders can comprehend the user experience journeys at the organisation
  • Evaluate visual and design work that can connect with users emotionally, overcoming challenges of the design to enhance total user experience journey at the organisation
  • Lead Service Designer, Service Designer, Design Researcher, Design Executive, in designing of user experiences for the organisation
  • PME who has the relevant work experience from other industries or sectors wanting to enhance one’s knowledge and skills, to expand one’s job portfolio or to seek national certification/qualification in the design industry specialising in innovation.
  • PMEs and career switchers with supervisory or managerial experience, or individuals in other related industries or wanting to join the design industry specialising in innovation
  • Applicants must be proficient with digital devices and apps to attend the e-learning session and complete all online assessments independently.

English

Total Training Hours: 16 hours (2 days)

Participants who achieve at least 75% attendance and pass the end-of-course assessment will be awarded the Statement of Attainment
(FOR ALL 16 Hours course)

Participants who achieve 100% attendance and pass the end-of-course assessment will be awarded the Statement of Attainment
(FOR ALL 4/ 8 Hours course)

Course Schedule

UPCOMING DATES:
Please call 63341080 for more information

TIME:
6.30 pm to 10.30 pm

Mode of Delivery:
Classroom Learning

TIME:
6:30pm to 10:30pm

Mode of Delivery:
Delivered via synchronous e-learning

Total Training Hours:
16 hours (2 days)

Registration Closing Date:
7 days before course commencement

Course Fees

CATEGORY Singapore Citizens &
Permanent Residents
Employer-sponsored and Self-sponsored Singapore Citizens aged 40 years and above SME-sponsored Local Employees (i.e Singapore Citizen & Permanent Residents
FUNDING SOURCE SkillsFuture Funding
(Baseline)
SkillsFuture Mid-Career Enhanced Subsidy SkillsFuture Enhanced Training Support for SMEs
Course Fees $700.00 $700.00 $700.00
SkillsFuture Funding $350.00 $490.00 $490.00
Total Nett Fee $350.00 $210.00 $210.00
GST (9%) $63.00 $63.00 $63.00
Total Fee Payable to SCCIOB $413.00 $273.00 $273.00
Prices shown are not inclusive of application fee and/or any other additional fees that may be stipulated.
90 Off

UTAP – Get up to 50% Nett Course Fee support as an NTUC Member!

In-Classroom Training Synchronous e-learning
TGS Code TGS-2023018363
Course Support Period 27 Jan 2023 to 26 Jan 2025